South & Central America

keyword-research-matching-intent-with-resultsPart 1: Keyword research: Matching intent with results

Editor’s note: We begin a two-part series on keyword research today. The following post focuses on a topic mapping and brainstorming process designed to generate...

the-link-between-study-abroad-and-employabilityNew study makes the link between study abroad and employability

Amidst a backdrop of considerable concerns around youth employment in many parts of the world, a new European Commission study released this month finds that...

twitter-for-international-education-marketing#Recruitment: Twitter for international education marketing

It can be easy to become overwhelmed with the latest thinking about social media marketing and to feel too busy to refresh our practices in...

How do you look to prospective students online?

Editor’s note: The original version of this post has been updated to remove material attributed to Alice Králová at Ms Králová’s request. What kind of experience...

New surveys compare relative costs of study abroad and parents’ perception of educational quality

The global investment bank HSBC continues to produce interesting research on global study destinations. This year the bank released two reports that aim to compare...

Indian enrolment in US graduate schools surging while offers to Chinese students continue to slow

A new report from America’s Council of Graduate Schools (CGS) shows that there is a continuing growth trend in offers of admission to international students...

OECD releases detailed study of global education trends for 2014

The Organisation for Economic Cooperation and Development (OECD) has released its annual Education at a Glance report for 2014, and it is full of useful...

Five for Friday

For this instalment in our occasional “Five for Friday” column, we have gathered below some of the more eye-catching and varied items that we’ve been...

Thinking strategy? Think big

September is a busy time of year for many of us in the industry, and the Association of Language Travel Organisations (ALTO) got their members...

The agent question: New data has the answer

In international education circles, the use of education agents is simultaneously controversial, and widespread. But, as a new report published today by The Observatory on...

Transitional and support services for international students with disabilities

According to the United Nations, around 15% of the global population, or roughly 1 billion people, live with disabilities, making them the world’s largest minority...

American universities maintain dominance in latest Shanghai rankings

The 2014 Academic Ranking of World Universities (ARWU) – compiled by Shanghai Jiao Tong University (SJTU) and colloquially known as the “Shanghai ranking” – was...

Search trends playing an increasing role in international education marketing

Google continues to produce fascinating research on education-related search, and the growing body of data and analysis in the area is yielding important insights for...

The link between employability and international student recruitment

As business leaders and prospective students increasingly seek proof of graduate readiness and success, it is no wonder that employability has emerged as a key...

When it comes to university rankings, what really counts?

We all pay attention to university rankings. For students and parents, they can be an important guide in choosing a university. For institutions, policy makers,...

Who uses MOOCs and how?

Given that millions of people register for MOOCs (Massive Open Online Courses), it is perhaps not surprising that much has been written to date about...

The art of listening: Better results start with understanding your customer

Listen more than you talk and use the insights you gain into your customer’s needs and decision-making processes to close more sales. This is a...

Brazil extends Science Without Borders with 100,000 new scholarships

Brazilian president Dilma Rousseff has announced a major extension of Brazil’s ambitious Science Without Borders programme (Ciência sem Fronteiras, or CsF – also known as...

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