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 Part 2: Keyword research: Building your toolkit

Part 2: Keyword research: Building your toolkit

Editor’s note: Today’s post is the second in a two-part series on keyword research. Part 1 focuses on a topic mapping and brainstorming process designed to generate a...

 Part 1: Keyword research: Matching intent with results

Part 1: Keyword research: Matching intent with results

Editor’s note: We begin a two-part series on keyword research today. The following post focuses on a topic mapping and brainstorming process designed to generate a wide-ranging field...

 New study makes the link between study abroad and employability

New study makes the link between study abroad and employability

Amidst a backdrop of considerable concerns around youth employment in many parts of the world, a new European Commission study released this month finds that young people who...

 #Recruitment: Twitter for international education marketing

#Recruitment: Twitter for international education marketing

It can be easy to become overwhelmed with the latest thinking about social media marketing and to feel too busy to refresh our practices in the midst of...

 How do you look to prospective students online?

How do you look to prospective students online?

Editor’s note: The original version of this post has been updated to remove material attributed to Alice Králová at Ms Králová’s request. What kind of experience are prospective international...

OECD releases detailed study of global education trends for 2014

The Organisation for Economic Cooperation and Development (OECD) has released its annual Education at a Glance report for 2014, and it is full of useful trend information and...

Five for Friday

For this instalment in our occasional “Five for Friday” column, we have gathered below some of the more eye-catching and varied items that we’ve been reading lately. We...

Thinking strategy? Think big

September is a busy time of year for many of us in the industry, and the Association of Language Travel Organisations (ALTO) got their members off to a...

UAE education sector set for robust growth

The United Arab Emirates (UAE) is a country that punches well above its weight in the education world. While the latest figures from UNESCO Institute for Statistics show the...

The agent question: New data has the answer

In international education circles, the use of education agents is simultaneously controversial, and widespread. But, as a new report published today by The Observatory on Borderless Higher Education...

Transitional and support services for international students with disabilities

According to the United Nations, around 15% of the global population, or roughly 1 billion people, live with disabilities, making them the world’s largest minority – a minority...

American universities maintain dominance in latest Shanghai rankings

The 2014 Academic Ranking of World Universities (ARWU) – compiled by Shanghai Jiao Tong University (SJTU) and colloquially known as the “Shanghai ranking” – was released earlier this...

Search trends playing an increasing role in international education marketing

Google continues to produce fascinating research on education-related search, and the growing body of data and analysis in the area is yielding important insights for education marketers. The...

Iran eases restrictions on international education

In Iran, the election last year of President Hassan Rouhani has led to a relatively more progressive and international academic climate than was the case during the reign...

The link between employability and international student recruitment

As business leaders and prospective students increasingly seek proof of graduate readiness and success, it is no wonder that employability has emerged as a key issue for educators....