Market intelligence for international student recruitment from ICEF

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 Email marketing and the power of permission

Email marketing and the power of permission

With the amount of buzz there is around social media marketing, it can be easy to underestimate the continued power of email marketing. That would be a mistake....

 From the field: EF continues to build new markets, products, and systems

From the field: EF continues to build new markets, products, and systems

EF Education First is one of the world’s leading language schools. Based in Lucerne, Switzerland, it operates 500 schools and offices in 53 countries and has a complement...

 New Zealand’s international enrolment up 12% as number of prospective domestic students falls

New Zealand’s international enrolment up 12% as number of prospective domestic students falls

New data released last month shows that New Zealand, already a popular study abroad destination, has boosted its international student enrolments by 12% for the period January to...

 Virtual tours growing in popularity

Virtual tours growing in popularity

Why do international students choose a certain university or school? Major factors are word-of-mouth and an institution’s prestige – influential especially for the many students who aren’t able...

 Managing growth and maintaining standards in international branch campuses

Managing growth and maintaining standards in international branch campuses

The number of international branch campuses worldwide continues to grow. This is in some respects a natural result of institutions continuing to expand their global partnerships, and of...

Australia’s international enrolment recovery is real

Australia reversed a three-year enrolment decline in 2013, registering a modest increase of 2.6% in total international student numbers and a much more noticeable bounce (9.3%) in student...

Student visa fraud in Australia up sharply since 2012

Australia has seen a dramatic increase in the number of international student visas cancelled or under review over the last three years. The Australian is reporting a surge...

Global review maps the state of MOOCs in 2014

Expectations for MOOCs have been shaped by offsetting waves of enthusiasm and skepticism over the past couple of years. At some point during 2014, however, the market began...

LinkedIn rolls out new school selection services for prospective students

Professional social networking site LinkedIn has introduced some impressive new services for its high school and university-aged users: Decision Boards, University Outcome Rankings, Field of Study Explorer, and...

Industry surveys highlight continued growth in language study travel

As much as the language travel sector is a key segment of the international education industry, little comparative data on the sector’s performance and trends has been available...

Research says middle-class aspirations the real driver of demand for higher education

The global gross tertiary enrolment ratio (GTER) – that is, the percentage of the tertiary-aged population actually enrolled in higher education – has more than doubled over the...

Managing negative feedback on social media

International education is one of the industry sectors most heavily dependent on, and enabled by, social media and the Internet. It can’t help but be, given that prospective...

2014 in review: The year’s most popular items from ICEF Monitor

We are closing out 2014 by carrying on a tradition that we began in 2013: a review of our must-read posts from the past year. We’ve gathered the...

New Zealand continues to build on 2013 enrolment growth

After years of flat or declining international enrolment, New Zealand began to turn the corner in 2013. More specifically, after a tough start to the year – which...

Facebook is still top social network but other platforms are growing faster

What’s the most popular social network in the world? Facebook – still Facebook. But GlobalWebIndex’s most recent tracking study (for Q3 2014) on social networking behaviours and engagement...