...potential new sources of competitive advantage for our readers this year. Popular features included posts on student testimonials, alumni engagement, marketing to parents, and content marketing. We also...
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...envisage alternative future terrains, they can craft more flexible marketing strategies today. What is scenario planning? Planning for the future? Of course you are. We all are. But...
...student scholarships to help defray the new costs. In addition, several Swedish universities intensified their international recruitment efforts. The combination of scholarships and marketing showed signs of prompting...
...to factor more prominently in social marketing strategies for student recruitment. There are two major social video platforms in the market today, each of which is owned by...
...development and production. This has implied moving away from traditional forms of programme delivery and content.” A growing interest in non-degree programmes on the part of employers and...
...now expect from mobile marketing, while Part 2 looks at the ways educators can integrate mobile strategies into their overall marketing plans. Make it easy Since Day 1...
...or intensive English course prior to the start of their degrees, or did they come via an American high school or community college? Determining which marketing and recruitment...
...among Czech students, particularly with regard to financing that might be offered by overseas schools. Speaking to ICEF Monitor, Samuel Vetrak, CEO of StudentMarketing details the extent to...