...of Ogilvy’s “4 E’s” – a new marketing framework the agency has been championing since 2009. This framework considers that the traditional marketing mix of Product, Price, Place,...
Search results for: "content marketing"
...marketing supports for agents Interestingly, and particularly given an increasing emphasis on online channels in international recruitment, agents continue to place a premium on effective print materials for...
...explain the growing emphasis on both social networks and content marketing for many marketing managers today. 79% of respondents said that getting customers’ attention online is a major...
...here for your end-of-week reading pleasure. When admissions becomes marketing This post from College Admissions Today has been nagging at us for a little while now. It makes...
...a means for a wider field of students to sample the course content (in this case, the culture and language of Britain), for building profile and brand position,...
The following is a guest post by Michael Waxman-Lenz, CEO and co-founder of International Education Advantage (Intead), and Jiangyinan Zhai, a graduate student of integrated marketing at New...
...users already. XuetangX is based on EdX’s open-source codebase. Again using EdX’s open-source codebase, Jordan’s Queen Rania Foundation has created a similar portal, Edraak. Edraak offers Arabic language...
...poised to realise greater benefits from the efforts it has been introducing in recent years such as increased marketing outreach, streamlined visa processes, and expanded work rights for...