Market intelligence for international student recruitment from ICEF

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Europe Page 17 of 84

 Survey points to growing role for digital in international recruitment

Survey points to growing role for digital in international recruitment

It won’t come as a surprise that most international educators are giving greater weight to online marketing channels these days. Prospective students are heavy Internet users – and...

 New OECD report summarises global mobility trends

New OECD report summarises global mobility trends

The Organisation for Economic Co-operation and Development (OECD) released its annual report on global education trends last week. Education at a Glance 2015 draws on a wealth of...

 Under pressure: Changing markets and the evolution of the university

Under pressure: Changing markets and the evolution of the university

This article is adapted and reprinted with permission from a special commemorative magazine produced to mark the 20th anniversary of the ICEF Berlin Workshop. We have all read...

 Online video marketing in 2015: Be everywhere

Online video marketing in 2015: Be everywhere

In marketing circles today, the two words on everyone’s lips are “mobile” and “video.” Both trends are linked to the changing way consumers are accessing and communicating on...

 Fifth annual English proficiency ranking finds Latin America on the rise

Fifth annual English proficiency ranking finds Latin America on the rise

Higher national levels of English proficiency are linked to higher per capita income levels, more open and accessible business environments, improved quality of life (as measured by the...

British government proposes major higher education reform package

The British government signalled its intention last week to undertake a major shake-up of higher education starting in 2016. An official consultation paper released on 6 November –...

The state of international student mobility in 2015

This article is reprinted with permission from a special commemorative magazine produced to mark the 20th anniversary of the ICEF Berlin Workshop. As you read this, five million...

Language education quality assurers form new global network

A new global association of quality assurance agencies for the language teaching sector has formed this year. The Quality Assurance in Language Education Network (QALEN) brings together quality...

2015 Agent Barometer survey yields new insights on student concerns and growing impact of online

Results from the 2015 installment of the ICEF i-graduate Agent Barometer are now in, and this year education agents’ responses are significantly different in some areas than in...

Poland launches internationalisation strategy

Although Poland’s international student population has increased markedly in the last few years, the Polish higher education sector remains among the least internationalised of European Union – and...

Five ways to fine-tune your marketing this year

As we turn the corner into the last months of 2015, it is a good time to look at the marketing strategies employed over the past year and...

Denmark moving to strengthen international student recruitment

In September 2015, the Danish government unveiled a new Code of Conduct for educators outlining the requirements for offering university programmes to international students. The code, developed with...

Homeward bound: The growing global investment in student housing

The past decade has seen a growing trend of private investment in education. Private money has been flowing into everything from school start-ups and acquisitions to education services...

New report calls for more balanced internationalisation outcomes in Europe

A recent report commissioned by the European Parliament suggests that while European jurisdictions have lead efforts to deepen the internationalisation of higher education in recent decades, more needs...

A more cautious outlook for international branch campuses

The past decade has seen a rapid expansion of transnational education (TNE), including twinning arrangements, joint programmes, and, in some of the more visible and prominent TNE projects,...