Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

UK: Higher education holding; poised for growth in ELT

...Marketing Conference in London got an early glimpse of this phenomenon at work. The pound is off against the Euro by nearly 16% over the past year and about...

Russia: Education agents optimistic as economy strengthens in 2017

...it is clear as well that Russian agents want the institutions they represent to be directly engaged with marketing efforts in-country, whether that means education fairs, regional tours,...

Recruiting in East Africa

...have an advantage in this competitive job market. In our second interview segment below, Mr Wagubi talks about effective international education marketing strategies for Uganda, focusing on Canada’s...

EU applications to UK higher education down 7% for 2017

...in the EU, seeing this as a huge advantage for them. They are redoubling their marketing efforts and see Brexit as posing a good opportunity for them to...

2016 Agent Barometer survey reveals important shifts in destination appeal and student perceptions

...for both undergraduate and postgraduate programmes Agent preferences and student concerns Agents continue to prioritise quick response times to inquiries and applications as the most important marketing tactic...

Anytime, anywhere: How online and mobile technologies are transforming language learning

...and claims not to have spent any of it on marketing. Rather, the company attributes its phenomenal growth curve to a highly engaging, gamified approach – all underpinned...

New Irish strategy sets ambitious goals for 2020

...sets out a much more integrated marketing approach that links ELT and post-secondary education more strongly via a coordinated approach to international recruitment. “The consultation process in the...

SEVP releases final guidance for ESL pathways in the US

...jointly governed and jointly delivered programmes where the content is accredited by the university’s own accreditation and the ESL accredited by ACCET or CEA?” Another grey area concerns...

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