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Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Five factors for a successful Google Adwords campaign

...keywords to target: Review your site search to see keywords visitors are using to find content on your web site. Use your web analytics software to identify keywords...

Major MOOC providers shifting focus to fee-paying students

...students that are prepared to pay for online learning. “Originally, all MOOCs were offered as free courses,” says Class Central. “While content varied greatly from course to course,...

Market snapshot: A guide to international student recruitment in Brazil

...especially among juniors, who are increasingly academically focused, seeking broader educational content alongside language learning.” As you can see in the chart below, language studies are by far...

British Council continues to expand its digital resources for English language learning

...a means for a wider field of students to sample the course content (in this case, the culture and language of Britain), for building profile and brand position,...

About ICEF Monitor

...deans, etc. To reach this audience via advertising on ICEF Monitor, please review our advertising options or contact us today. If you are interested in sharing our content,...

Plans afoot to stimulate UK–EU student mobility under new terms

...how much European students may pay to attend university in the UK. This element of the negotiations is likely contentious, as the university sector will worry about the...

America and Japan reporting big gains in Vietnamese enrolment

...priority was to “shift the current education system centered on raw content” to make it more focused on producing graduates with employable skills. Bright prospects ahead The American...

US: COVID-19 impacts include campus closures and recruiting challenges

...reason, many colleges are working hard on their remote recruitment strategies, including providing more online content about their schools and programmes, hosting webcasts, and working with agents and...

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