Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Is your email mobile enough?

...in any marketing effort. The very means by which people read email is perhaps the best contemporary example of such a shift. Over the past several years, there has...

New report maps student expectations for language study

...and ease of application process were the most highly rated aspects overall. Students also indicated very high levels of satisfaction with course content, school appearance, and support services....

Report: UK Home Secretary pushing for removal of international students from net migration counts

The UK’s inclusion of international students in net migration statistics has often been contentious – and perhaps never more so than now. Media reports suggest that Prime Minister Theresa...

The business case for translating your website

...it’s an idea that underpins the business case for investing more in adapting the structure, design, and content of your website for international markets. The following table illustrates...

The growing importance of the two-year college recruitment channel in the US

...institutions through transfer agreements and joint marketing also allows community colleges to overcome a persistent recruiting challenge: helping potential students understand the “2+2 model” as a pathway to...

Study finds lots of room to improve in international alumni relations

...insights for prospective students”  “Student testimonials are an untapped source of competitive advantage in recruitment marketing”  “Extending your recruitment effort with international alumni” “Engaging your alumni in international...

Foreign enrolment in the Netherlands reaches a record high in 2016/17

...rates among non-EU/EEA students are longer than among students within the region, likely indicating a mindset oriented toward immigration as well as study among non-EU/EEA students. An effective marketing...

2017 Agent Barometer survey links student and agent perceptions with destination attractiveness

...to the actions that institutions and schools can undertake to boost recruitment. Nearly all (92%) rated “quick response time to enquiries and applications” as the most important factor...

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