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Asia Page 28 of 79

 Checking in on China market trends

Checking in on China market trends

China remains the world’s leading outbound education market for international students. But what trends are shaping the market today and for the foreseeable future? To answer this question,...

 Mature students emerging as an increasingly important market segment

Mature students emerging as an increasingly important market segment

The term “mature student” describes a category of learners who undertake a programme of study later in life than those who – typically at 18 or 19 years...

 Student testimonials are an untapped source of competitive advantage in recruitment marketing

Student testimonials are an untapped source of competitive advantage in recruitment marketing

Ask current students what convinced them to study with your education institution, and chances are it wasn’t a catchy tagline or the clever graphics employed in your logo....

 Declining South Korean and ESL enrolments overshadow post-secondary growth in New Zealand

Declining South Korean and ESL enrolments overshadow post-secondary growth in New Zealand

Following its initial trend report earlier this year, Education New Zealand (ENZ) has released an updated International Education Snapshot with enrolment data for the first eight months of...

 Mobile, video and peer-to-peer at the heart of the latest travel trends, with Asia in focus

Mobile, video and peer-to-peer at the heart of the latest travel trends, with Asia in focus

When over 50,000 people gathered in London earlier this month, it could only mean one thing: the World Travel Market (WTM) had arrived. This massive event brings the...

A closer look at US enrolment growth

On first bounce, when we look at the 2013 Open Doors enrolment data for international students studying in the US, one fact leaps out: China is sending huge...

Open Doors 2013: More international students in the US, most growth from China

The 2013 Open Doors Report on international educational exchange was released this week, and it shows that the number of international students in the US continues to grow...

Are we already entering a post-MOOC era?

The introduction of MOOCs (Massive Open Online Courses) a couple of years ago prompted a heady mixture of excitement, panic, and scepticism. MOOCs simultaneously promised: To open up...

New developments in the accommodations sector

In a previous article, ICEF Monitor discussed student accommodations, specifically, dormitories and their influence on prospective students’ school choices, the increased investor activity related to financing and building...

Seventh annual Agent Barometer provides agents’ view of marketplace

The results are in from the seventh annual edition of the ICEF i-graduate Agent Barometer, a comprehensive survey that delivers insight into the profile of education agents, as...

Integrating digital technologies at the K-12 level

At ICEF Monitor we have written extensively over the past couple of years on how higher education is changing to reflect the reality of the increasingly Internet-and-technology-driven globalised...

Market Snapshot: Nepal

A tiny country often overshadowed by its booming neighbour to the south, Nepal could soon be on many an international student recruiter’s travel itinerary. ICEF Monitor provides a...

Integrating print collateral with online marketing

It wasn’t that long ago that many education institutions were still tinkering with the Internet and their websites, unsure as to how to leverage the new online channels...

New report highlights changing face of the world’s freshman class; calls for expansion of higher education

More than 23 million students across the OECD and G20 countries will begin their university studies this year. This reflects a dramatic increase in university entry rates across...

Extending your recruitment effort with international alumni

We’ve written previously about the importance of engaging alumni in international recruitment as well as the process of engaging and enabling brand advocates from among your current students....