Market intelligence for international student recruitment from ICEF

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Reaching prospects by email and boosting open rates

Reaching prospects by email and boosting open rates

So many communication channels these days, so little time (and attention!) to go around. But while much of the focus of late is on social media, content marketing,...

Brazilian students explore new destinations abroad

Brazilian students explore new destinations abroad

BELTA regularly conducts market research on the international education and exchange market in Brazil, and given that BELTA agencies represent approximately 90% of the global education market in...

South Korean student mobility takes a dip

South Korean student mobility takes a dip

South Korea has traditionally been one of the world’s most robust sending markets, surpassed in numbers of students abroad only by China and India, but recent information suggests...

Have we reached an inflection point for mobile marketing in student recruitment?

Have we reached an inflection point for mobile marketing in student recruitment?

Mobile marketing is hardly a new idea. Indeed, considerable ink has been spilled in the general press and otherwise as to the rising share of Internet traffic claimed...

Nielsen studies highlight value of education, illustrate growing consumer confidence

Nielsen studies highlight value of education, illustrate growing consumer confidence

“With 7 billion people living in the world, new findings from a Nielsen global survey revealed that when it comes to core fundamental lifestyle values centred on family, education...

International survey says Australia is most expensive study destination

HSBC released a study last week that looked at tuition and living costs in 13 international study destinations worldwide. The results? Australia, the survey says, is the most...

Jordan works on aligning education with its economy

As Jordanian society braces itself to absorb a massive youth surge in its population, Jordanian government institutions, businesses, and individuals are realising that their education system must make...

Lost in translation: the challenge of delivering web content in many languages

Sooner or later every international recruiter has to address an important communications challenge: to what extent do you translate your website (or other online communications) into the language...

Philippines creates opportunities in overhaul of K-12 education system

The Philippines is undergoing a major overhaul to bring it in line with education systems worldwide, starting with the K-12 sector. This change to domestic education policy has...

Qatar: a regional market with the potential to surprise

The Middle East continues to show why it is becoming an increasing focus for student recruiters. While the UAE and Saudi Arabia often stand out as the most...

Agency-Educator relationship management: from on-boarding to sustainable recruitment partnerships

With up to half of all international students using the professional services of an education agent, and private and public-sector use of external recruiters an established and growing...

New UK strategy aims for 20% growth in international enrolment

The British government released a major strategy for the UK’s international education sector last week – International Education: Global Growth and Prosperity – that describes the dramatic growth...

Could Iran’s new president give higher education a boost?

With Hassan Rouhani assuming the Iranian presidency this weekend and speaking to the West in conciliatory tones, the shape of Iranian higher education is at a crossroads. While...

Can you tell a good story?

“People don’t buy what you do, they buy why you do it,” says Simon Sinek, author of Start With Why: How Great Leaders Inspire Everyone to Take Action....

New Libyan scholarship programme to send 41,000 students abroad

Libya has been ever more on the radar of international educators in recent months. As the country works to rebuild in the wake of its 2011 civil war,...

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