Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

New ways of marketing education with Twitter, Google+, and online reviews

...provides evidence of a considerable footprint on social media platforms. But with the social and online marketing evolving so quickly, it seems you can never have too many...

Student arrivals down in Malta but ELT sector resilient

...junior groups. “Notwithstanding these adverse conditions, the industry still managed to record its fourth best year ever in terms of student numbers. For 2011, schools reviewed their marketing...

Breaking through with innovative recruiting

...This is but one of the case studies covered in a must-read article in Genius Recruiter called “Innovative Recruitment Tools in Higher Ed.” Some universities are going beyond...

Boldness and magic in education marketing

...“Gone are the days of a client service model within marketing or as one speaker dubbed ‘an in-house Kinko’s’ pumping out marketing collateral, logos and taglines like an...

New data shows New Zealand increasingly attractive to international students

...were bolstering their marketing. “Thus there is a view that as the competition heats up, New Zealand needs to coordinate its efforts to strengthen its international profile and...

Turkey’s growing appeal as a study destination

...in Turkey its popularity as a safe and comfortable destination for Muslim students increased marketing by alumni and schools Genç added, “Another major reason behind the increase is...

New report reveals international student mobility trends

...marketing and state consortia marketing will gain momentum. Growth in international student enrolment is not restricted to large states like California and New York; non-traditional destinations, including Montana,...

Five predictions for the future of higher ed marketing

Guardian Higher Education has a great piece out today with five predictions for the future of education marketing. The article is framed around concepts in higher education marketing...

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