Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Five factors for a successful Google Adwords campaign

...keywords to target: Review your site search to see keywords visitors are using to find content on your web site. Use your web analytics software to identify keywords...

Arms wide open: US courts international travellers and students

...including national parks. Using technology to provide information and interpretive content to non-English-speaking visitors. Increasing emphasis on visitor outreach and education, family-friendly activities, and adventures in US parks...

Malaysia aims to be sixth-largest education exporter by 2020

...help provide industry-relevant education; streamlining and easing up immigration processes for students; setting up a marketing arm to promote the country’s universities; investing in niche study areas like...

Numerous visa changes from Australia to kick off 1 July 2012

...having the most difficulty recruiting for technical and trade, sales and marketing and construction and engineering jobs. Also taking effect on 1 July 2012, the updated Skilled Occupation...

Has the Arab Spring contributed to increased demand for study abroad?

...(30%). The main study backgrounds of Saudi students are Health Sciences (21%), Business Marketing & Finance (20%). and Computer Sciences (14%). The top three fields of study among...

New ways of marketing education with Twitter, Google+, and online reviews

...provides evidence of a considerable footprint on social media platforms. But with the social and online marketing evolving so quickly, it seems you can never have too many...

Student arrivals down in Malta but ELT sector resilient

...junior groups. “Notwithstanding these adverse conditions, the industry still managed to record its fourth best year ever in terms of student numbers. For 2011, schools reviewed their marketing...

Breaking through with innovative recruiting

...This is but one of the case studies covered in a must-read article in Genius Recruiter called “Innovative Recruitment Tools in Higher Ed.” Some universities are going beyond...

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