...students and agents Ascent One – a platform for higher education providers to manage agent networks, admissions, and marketing – also published findings this month of its own...
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...as a whole—not only paid data, [which] can bring powerful insights about marketing strategies.” Conclusion: Why developing marketing strategies for language schools is key Having strong data-driven marketing...
...show them more of that kind of content because that’s the way the TikTok algorithm works. Interviewed in the New York Times, Pennsylvania-based Jayla Johnson, 22, said, “[TikTok]...
...2024. A March/April 2023 Forbes Advisor survey of 600 business owners found that 97% believe that ChatGPT will benefit their operations; many plan to use ChatGPT to create...
...ELT Annual Report 2023” – can be considered the most recent authoritative source of information about the current shape of global ELT. Summing up the contents of the...
...In addition to running ongoing marketing initiatives, schools need to be proactive when interacting with prospects. A robust school web portal makes these interactions more positive while improving...
...marketing to students is diluting the perceived value of higher education and encouraging students enrol in “low-value” programmes instead of degrees. Online learning participation dips The number of...
...government “based on strengthening the integrity and enhancing the competitiveness of Australia’s international education sector.” Across its many recommendations, the report proposes a more integrated approach to marketing...