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Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Survey finds increasing focus on online channels among higher education marketers

A global survey of nearly 200 higher education marketers finds that digital continues to claim a growing role in student recruitment this year. QS Digital Solutions ran its...

LinkedIn rolls out new school selection services for prospective students

Professional social networking site LinkedIn has introduced some impressive new services for its high school and university-aged users: Decision Boards, University Outcome Rankings, Field of Study Explorer, and...

Facebook is still top social network but other platforms are growing faster

What’s the most popular social network in the world? Facebook – still Facebook. But GlobalWebIndex’s most recent tracking study (for Q3 2014) on social networking behaviours and engagement...

Millennial international students rely on digital channels and networks

A new report from World Education Services (WES) highlights the ways in which international Millennials – international students between the ages of 17 and 36 – seek out information...

How do you look to prospective students online?

Editor’s note: The original version of this post has been updated to remove material attributed to Alice Králová at Ms Králová’s request. What kind of experience are prospective international...

Overwhelmed by tech options? You are not alone

The promise of technology in the workplace is that it will allow us to do more with less, to be more productive or, dream of dreams, to have...

Who moved my rankings? Changes in the SEO market

The following is a guest post from Internet Advantage, an online marketing consultancy. Education, especially international education, was one of the first industries to embrace online marketing, doing...

A year of ICEF Monitor in one post: 2013 in review

We covered a wide range of markets, subjects, and issues in international education – and international student recruitment in particular – over the course of 2013. And now,...

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