Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Integrating digital technologies at the K-12 level

...list of benefits, saying technology enables them to reinforce and expand on content (74%), to motivate students to learn (74%), and to respond to a variety of learning...

Looking at Chinese market trends for 2014

...Countries and institutions alike will need to find ways to stand out in an increasingly crowded marketplace; niche and specialist marketing will figure prominently. More competition – from...

Mature students emerging as an increasingly important market segment

...Science (MLAS) programme specifically for adult students. The course content, delivery model, admissions process, and even tuition policy for the MLAS are all targeted to fit the needs of...

AIRC conference spurs discussion around best practices in agent-institution relationships

...transparent communication. Best practices: for the institution Ensure your school/college is really ready for international students, and that you have clear targets, marketing budget, and support services devoted...

Insider tips on student recruitment in Bahrain

...is in marketing itself in Bahrain.” Finally, Ms Abdulla discusses how to market to Bahraini students and parents  – which marketing messages will resonate with each audience –...

Send your recruiting team back to business school

...a full-service consulting, strategy and digital international education solutions marketing company. Mr Waxman-Lenz’s post explores some tried and true ideas about competitive strategy and strategic positioning. Enacting change...

New Zealand continues targeted investments in international education

...minimum of NZ $10,000 to NZ $50,000 per project. To date, the fund has approved grants of more than NZ $1.4 million for 41 projects with a combined...

Have we reached an inflection point for mobile marketing in student recruitment?

...rising tide of mobile Internet usage and how this is beginning to impact marketing spending and marketing strategy. Mobile’s share of global web traffic As of May 2013,...

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