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Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Canada: Ontario colleges adopt new standards for programmes and supports for international students

...each signatory college commits to: Ensuring that marketing to international students is accurate and transparent; Requiring that international agents representing their college have completed a sector-endorsed agent training...

Ireland flexes its promotional muscles to attract foreign students

...curve of funding – is not sustainable.” Especially within this context, Ireland’s recent steps toward expanded marketing of its education system abroad represent an important opportunity to further...

Have we reached the tipping point for technology-fuelled recruitment?

...We have applied new strategies and tools for recruitment marketing over the years, but even so many systems and recruitment teams have been struggling to keep pace with...

Chinese students drawn to elite education brands

...helped some British institutions: “They (Chinese) like brand names. The more unobtainable it is, the better,” says Jazreel Goh, marketing director of the British Council, the culture and...

New Zealand sharpens recruitment focus with regional trade strategies

...in 2013/14, ten in 2014/15, and ten more in 2015/16. Education New Zealand aims to achieve these goals by: Expanding the scale of its marketing efforts in top-priority...

New Zealand cautions on border reopening, announces industry relief funding

...million to develop new future-focused products and services, including new investments in online learning and in a “unified digital platform” for marketing and programme delivery. NZ$6.6 million for...

Field report: demand for education up sharply in Uzbekistan

...some extent, the attraction of students from Uzbekistan seems like it will depend on successful marketing. The question of cost According to sources, young Uzbeks who are aware...

France launches new international recruitment strategy

...further supported by a global marketing campaign that will roll out in 2019, with an emphasis on digital marketing designed to boost student awareness and engagement with French...

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