Market intelligence for international student recruitment from ICEF

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The opportunity of student comments on Instagram

With teenagers and twenty-somethings posting and commenting on Instagram posts every day, sometimes multiple times a day, sound strategy around this enduringly popular social platform is a must...

South Korea reporting big gains in foreign enrolment

International student numbers in South Korea grew again this year. This represents the sixth consecutive year of growth...

Economic impact of foreign students in Spain estimated at €2.2 billion

There are nearly 500 million native Spanish speakers worldwide, meaning that Spanish is the second most commonly spoken...

In the sharing marketplace, video is king

Imagine a group of high school friends who have all decided they want to study abroad, but who are not yet sure which school, or even country they...

How and when international students use school websites and social media in planning for study abroad

More than three-quarters (77%) of international students responding to 2019 QS’s International Student Survey said that the most useful source of information for them when researching an institution...

Ireland: Number of non-EEA students in higher education jumps by 45% over five years

The number of new international students from outside the European Economic Area (EEA) pursuing higher education in Ireland jumped by 45% between 2013 and 2017 according to a...

US report puts the price of declining student market share at US$5.5 billion

“International students create jobs, drive research, enrich our classrooms, strengthen national security, and become America’s greatest foreign policy assets,” opens a newly released report from NAFSA: Association of...

British ELT stable in 2018 but performance is uneven across private and public centres

After rebounding strongly in 2017 after three years of decline, the UK’s English Language Teaching (ELT) sector held onto – but did not further increase – its gains...

Ireland: ELT student numbers down but weeks reach a record high

After a few years of steady increases in student numbers, enrolment growth in Ireland’s ELT (English Language Training) sector cooled off last year. There were 121,462 students enrolled...

Brazil’s outbound numbers surged in 2018

The Brazilian study abroad market showed its strength again in 2018 with a third consecutive year of strong growth. The latest survey data from the Brazilian Educational and...

The crucial role of parents in international student recruitment and retention

n many countries, parents play a key role in study abroad decisions, and part of the recruitment effort...

Canada takes another step toward a new international education strategy

In its 2018 Fall Economic Statement, the Government of Canada announced that two of its ministries, Global Affairs Canada and Employment and Social Development Canada, would lead the development...

What makes international students happy? Research shows the answer depends in part on country of origin

As the number of international students enrolled in higher education worldwide has skyrocketed in the past two decades, increasing from two million in 1999 to around five million at present,...

Stockholm reporting continued growth in international student numbers

Foreign enrolment in Stockholm continues to rebound and is likely to pass the previous record numbers from 2011...

Planning for success at student fairs and events

Why do face-to-face meetings and in-person events remain crucial in today’s hyper-digital marketplace? Aren’t students too immersed in their phones and tablets to look up for a real-life...

Indonesian outbound continues to grow with emphasis on regional destinations

Consider this handful of economic and demographic indicators for Indonesia and it quickly becomes obvious why competition for the country’s internationally mobile students is heating up. Indonesia is:...

IALC announces new agency recognition programme

In recent years, there have been a number of initiatives to recognise qualified education agents and now IALC – the International Association of Language Centres, which represents more...

Consumer trends to watch in 2019

A new global market research report says that consumers aged 50–59 should be central to business strategies given...

Five steps to a more active alumni programme

There’s a paradox at work regarding the extent to which many colleges and universities are engaging with their international alumni. A 2017 survey undertaken by international education consultancies Academic...

Slower growth and more intense competition in global ELT market

Overall volumes of English language training, as measured in student numbers and student weeks, have been essentially flat...