Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Have we reached the tipping point for technology-fuelled recruitment?

...We have applied new strategies and tools for recruitment marketing over the years, but even so many systems and recruitment teams have been struggling to keep pace with...

How to build a better peer recruitment programme

...deal.” “How much content will ambassadors be expected to produce, where will it go, and what form will it take?” This too will be student-led to a great...

Australian conference highlights new thinking about international education

...many institutions are developing or refining strategies for enrolling, supporting, and delivering content to international students beyond their borders. An article published earlier this year in University World...

Report sets out recovery framework for New Zealand schools

...in the country’s K-12 schools will require a greater emphasis on digital marketing and sectoral collaboration; Not all schools are in a position to continue recruiting international students...

IELTS to launch new online test in early 2022

...suitable location. IELTS Online will launch early in 2022. It will have the same content and format as the current pen-and-paper and computer-delivered IELTS tests, but it will...

UK will introduce new international travel rules beginning in October 2021

...of vaccine they have received. The current (and contentious) “traffic light” system of green/amber/red countries (i.e., where “green” has meant the fewest border restrictions/rules, “amber” the middle ground,”...

Boosting international student enrolments with better landing pages

...year, “Email marketing still promises to deliver the highest ROI of all marketing channels—$42 back for every dollar you spend.” The landing page that Unbounce designed for Athabasca...

Education agents poised to play a greater role in international student recruitment

...increasingly influenced by agents’ recommendations and that educators who know how to integrate agents into their marketing plans stand to gain a competitive advantage. The QS survey data...

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