Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

UK will introduce new international travel rules beginning in October 2021

...of vaccine they have received. The current (and contentious) “traffic light” system of green/amber/red countries (i.e., where “green” has meant the fewest border restrictions/rules, “amber” the middle ground,”...

Boosting international student enrolments with better landing pages

...year, “Email marketing still promises to deliver the highest ROI of all marketing channels—$42 back for every dollar you spend.” The landing page that Unbounce designed for Athabasca...

Education agents poised to play a greater role in international student recruitment

...increasingly influenced by agents’ recommendations and that educators who know how to integrate agents into their marketing plans stand to gain a competitive advantage. The QS survey data...

The student recruitment landscape in Russia for 2021 and 2022

...reopening – even as some staff still prefer to work from home – but overall marketing strategies have not changed a great deal during COVID. “The main two promotional tools...

Surveys show that career outcomes outweigh rankings for many prospective international students

...into marketing was highlighted in Educations.com findings. Fully 63% of prospective students wanted to talk to current international students before applying, compared with only 17% who wanted to...

Reaching international students in 2021: more social, longer videos, and faster responses

...KPMG Don’t step back from international recruiting As much chaos as COVID has introduced to marketing budgets everywhere, now is not the time to dial down international marketing...

Canadian post-secondary institutions announce COVID vaccine requirements for 2021/22

...details. Quite contentiously, one of Canada’s top-ranked universities, McGill, has not released a vaccine mandate. In this, the Quebec-based university is more in line with universities in Alberta...

US legislative amendments aim to clarify use of agents in international student recruitment

...sets out that, “The VA must take certain disciplinary action when any person with whom an educational institution has an agreement for marketing, advertising, educational programmes, recruiting, or...

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