Market intelligence for international student recruitment from ICEF

Technology Page 2 of 16

Demand for online learning and alternative credentials surges during COVID-19

The societal and economic disruption caused by COVID-19 is accelerating a movement towards online education, skills-based training, and affordable credentials that take weeks or months to achieve rather...

Testing update for April 2020: TOEFL, GRE, IELTS, Pearson

Update for 15 April: IELTS announces at-home testing service. Please see details below. TOEFL launches at-home testing The Educational Testing Service (ETS) announced last week that it has...

Virtual campus tours take on new importance during travel restrictions

As much as COVID-19 has wreaked havoc on educators’ recruitment efforts, it would be a mistake to think that international students aren’t actively researching countries and institutions right...

Internet trends report highlights online learning and visual marketing

Major Internet report includes both general trends and research specifically relevant to educators and education marketers...

Five ways to freshen up your online marketing

Students are evolving quickly in terms of how they consume and respond to online information, so ensuring that you’re on top of best practices in digital marketing is...

Not a campus but a storefront: A new concept for higher education delivery

Earlier this year, a special pan-institutional committee at the Georgia Institute of Technology (Georgia Tech) released a report on the future of higher education. The group was tasked...

Google launches new college search feature

LinkedIn has its University Pages, Facebook is partnering with community colleges, and now Google has quietly – to the extent that one of the world’s tech giants can...

Leading MOOC provider announces full degree programmes

Coursera, the world’s largest MOOC platform by enrolment, has announced that it will launch six new degree programmes...

Survey: Student recruitment the main driver for institutional web strategy

A survey of nearly 400 higher education marketing professionals provides an interesting window into web...

Is your email mobile enough?

More than half of all emails are now opened on mobile devices. Mobile’s share of email opens has roughly...

The business case for translating your website

Only about one in four Internet users worldwide are native English speakers. There has been considerable growth...

Major industry report highlights key Internet trends in China and India

Mary Meeker’s annual report tracks growth in Internet usage in the world’s two largest markets: China and India...

Online enrolment in US continues to grow

The total number of students on US college campuses dropped by nearly one million between 2012 and 2015...

Online learning still expected to pressure traditional higher education models

Enrolment in online education continues to grow, to the point that, in spite of little visible ...

Five for Friday

An occasional round-up of some of the more eye-catching and varied items that we’ve been reading lately, including the latest in digital trends, the keys to a welcoming...