Market intelligence for international student recruitment from ICEF

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 Mapping the trends that will shape international student mobility

Mapping the trends that will shape international student mobility

A new report reviews ten trends that are expected to have a significant effect on global demand for higher education...

 The millennial shift to simple, authentic, and inspiring

The millennial shift to simple, authentic, and inspiring

Youth research firm Voxburner is out this month with its annual Youth Trends Report...

 Cultural experience the big driver of study abroad for Generation Z

Cultural experience the big driver of study abroad for Generation Z

A new study from AFS Intercultural Programs provides some fresh insights into the perspective of younger millennials on study abroad. Mapping Generation Z: Attitudes Toward International Education Programs surveyed 5,255...

 Four megatrends that are changing the competitive landscape of international education

Four megatrends that are changing the competitive landscape of international education

Slowing growth, a booming middle class, shifting destination market share, and new regional study destinations are helping to set a new competitive dynamic in international education. 1. Slower...

 2.28 million abroad for language study in 2014

2.28 million abroad for language study in 2014

New research indicates that nearly 2.3 million people travelled abroad for a language course in 2014. This is the top-level finding from the IALC Study Travel Research Report...

Reaching millennials: Make it fast but keep it real

The on-demand, highly connected world of millennials opens the door both to new challenges and new opportunities for marketers – but you better be quick and you will...

Points of contact: The most influential channels for prospective students

For several years, marketers have paid close attention to the latest thinking on social media: which platforms one had to be present on, and which tactics worked the...

Shifting demographics reshaping German demand for language study abroad

A recent survey by the German agency association FDSV (Fachverband Deutscher Sprachreise-Veranstalter) has found that the number of Germans going abroad for language study declined slightly last year...

Online video marketing in 2015: Be everywhere

In marketing circles today, the two words on everyone’s lips are “mobile” and “video.” Both trends are linked to the changing way consumers are accessing and communicating on...

Five ways to fine-tune your marketing this year

As we turn the corner into the last months of 2015, it is a good time to look at the marketing strategies employed over the past year and...

Homeward bound: The growing global investment in student housing

The past decade has seen a growing trend of private investment in education. Private money has been flowing into everything from school start-ups and acquisitions to education services...

Four trends that are shaping the future of global student mobility

Every now and then, we find it helpful to step back from the steady tide of market reports and information and think about some of the larger trends...

UK losing share in global ELT market

An expanded study of English Language Training (ELT) in the UK provides further evidence that Britain is losing share in the global ELT marketplace. The report sheds new...

Pakistan to expand university access across country

Pakistan’s Higher Education Committee (HEC) has announced plans to open five new universities and 36 sub-campuses over the next three years. A further nine existing campuses will also...

Investments in education technology reaching new highs in 2015

You can count investment deals in the education technology sector a number of different ways, particularly depending on how you define “ed tech” in the first place. The...