Market intelligence for international student recruitment from ICEF

Search results for: "social media"

Pleased to meet you: The business case for face-to-face

...social media, and others – may compose the largest proportion of contacts over time, well-chosen face-to-face meetings (e.g., via a FAM tour or attending an education conference or...

Getting started on Snapchat, one of the world’s fastest-growing social media apps

...in 2014 (up 56% from Q1 to Q3 2014), deserves the serious consideration of educational marketers. Snapchat is now the fastest-growing social media app for smartphones – ahead...

2015 in review: The most-read and must-reads from the year

...universities to take “active steps to abolish [social science and humanities departments] or to convert them to serve areas that better meet society’s needs”; The British government announced...

When it comes to rankings, students really want to know about employment

...on career outcomes Perhaps the most immediate takeaway for all universities – whether ranked or not – is how important it is in marketing (e.g., website, social media,...

Lessons from Silicon Valley: Growth hacking and international recruitment

...SEO, get guest bloggers, grow social media followers, and get more YouTube followers, I focused solely on email subscribers. For most of us, it’s too easy to set...

Small US colleges feeling the squeeze from “soft” tuition revenues

...degree programmes, student life and capital facilities. The larger colleges are often able to offer a deeper set of academic programmes and a larger social network of both...

A more cautious outlook for international branch campuses

...Team of the State University of New York at Albany on 94 branch campuses, and noted: “The median enrolment of these campuses was only 500 students, despite the...

Under pressure: Changing markets and the evolution of the university

...seeking to develop ideas into a start-up or work in an entrepreneurial environment in fields like software, big data, cyber world, online media and related areas.” The school...

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