Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Best practices for managing a sub-agent network in Russia

...They provide marketing information to sub-agents so they can promote the schools effectively; They provide training to the sub-agents, so schools only need to train the main agency...

New Zealand announces new initiatives to attract more international students

...have reported previously, the government has committed additional funds – NZ $40 million over the next four years – to support the marketing of New Zealand as an...

Scotland Snapshot: strong on quality and looking to boost student mobility

...Scotland’s universities invite assessment – and innovation The Scottish higher education system combines institutional independence with central quality assurance. Specifically, each institution decides on programme content and how...

End to Canadian foreign workers’ strike should see visa processing times improve

...to be integrated with the applicants’ electronic files. Canada and stakeholders in Canadian education may well want to spend some marketing effort now in communicating these policies and...

Long term growth predicted for Peru

...To learn more about market opportunities, ICEF Monitor sits down with Carolina Cardoso from C2M Marketing & Eventos, a boutique company based in Brazil which specialises in trade...

Qatar: a regional market with the potential to surprise

...for its educational hub, with large scholarships and marketing efforts in the region. Alongside this, the government continues to sponsor Qatari students to study abroad though its various...

How much influence does accommodation have on student recruitment?

...even help stave off homesickness for internationals. Furthermore, when marketing to parents, recruiters might find that amenities such as healthy eating options, modern sports facilities, and safe housing...

Incorporating experiential marketing in international recruitment

...be a part of it. It’s going from push content to participative content.” Steve Stoute, founder and CEO of marketing agency Translation, told CMO.com: “In order for something...

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