Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

New UK report calls for cohesive government policy to grow international education sector

...the meantime, UK international education continues to move forward with important national marketing initiatives. Most recently, the British Council has made public a database of almost 4,000 agents...

Strategies for improving student selection and retention

...good idea to change up the order and content of interview questions, because as Mr Johnson highlighted, if a standard set is constantly used “it will be posted...

Does your recruiting include transfer students?

...lack transparency and the perceived complexity of transferring evidently prevents many students from attempting this path,” notes an excellent, related post on the Higher Education Marketing blog. “Many...

Exams change over time but influence on student mobility remains strong

...– as exam content and structure evolves over time (see below for updates on coming changes to the SAT and CAE exams) or as exam systems in a...

Interest in study abroad picking up again in Japan

...study abroad. The survey, conducted by Recruit Marketing Partners in March and April of this year, gathered responses from more than 3,200 Japanese students. Nearly 40% of respondents...

Market Snapshot: Sri Lanka

...with Sri Lanka’s National School of Business Management (NSBM) to deliver programmes in Supply Chain & Operations, Business Management, Tourism & Hospitality, Accounting, Finance, and Marketing – all...

Key ingredients to ensuring sustainable growth in Australia’s language sector

...about how the industry can sustain its recent growth, where it’s coming from, the role of effective, unified top-down marketing strategies, and what opportunities are ahead now that...

Can you tell a good story?

...marketing communications. And it picks up on some themes we explored in an earlier post, (see “Is your marketing answering the right questions?”) where we began to look...

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