Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

AIRC conference spurs discussion around best practices in agent-institution relationships

...transparent communication. Best practices: for the institution Ensure your school/college is really ready for international students, and that you have clear targets, marketing budget, and support services devoted...

Send your recruiting team back to business school

...a full-service consulting, strategy and digital international education solutions marketing company. Mr Waxman-Lenz’s post explores some tried and true ideas about competitive strategy and strategic positioning. Enacting change...

Insider tips on student recruitment in Bahrain

...is in marketing itself in Bahrain.” Finally, Ms Abdulla discusses how to market to Bahraini students and parents  – which marketing messages will resonate with each audience –...

New Zealand continues targeted investments in international education

...minimum of NZ $10,000 to NZ $50,000 per project. To date, the fund has approved grants of more than NZ $1.4 million for 41 projects with a combined...

Have we reached an inflection point for mobile marketing in student recruitment?

...rising tide of mobile Internet usage and how this is beginning to impact marketing spending and marketing strategy. Mobile’s share of global web traffic As of May 2013,...

Seventh annual Agent Barometer provides agents’ view of marketplace

...higher education markets during 2012, perhaps most graphically represented in Canada’s remarkable leap up the roster of “most attractive destination countries” as the nation worked hard to expand...

UK monitoring agency Ofqual raises concerns about assessment standards

...Centre of Marketing] and publishing a notice of intention to withdraw recognition from AABPS [Accrediting and Assessment Bureau for Post-Secondary Schools]. We are now going on to review...

How Estonia established its international education brand

...to strengthen international marketing and recruitment”, Mr Loonurm explained that the number of international degree students in Estonia has more than doubled from around 900 in 2008/09 to...

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