Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Five for Friday

...here for your end-of-week reading pleasure. When admissions becomes marketing This post from College Admissions Today has been nagging at us for a little while now. It makes...

Overwhelmed by tech options? You are not alone

...explain the growing emphasis on both social networks and content marketing for many marketing managers today. 79% of respondents said that getting customers’ attention online is a major...

British Council continues to expand its digital resources for English language learning

...a means for a wider field of students to sample the course content (in this case, the culture and language of Britain), for building profile and brand position,...

10 websites in China your admissions department should know

The following is a guest post by Michael Waxman-Lenz, CEO and co-founder of International Education Advantage (Intead), and Jiangyinan Zhai, a graduate student of integrated marketing at New...

Remodeling MOOCs in 2014

...users already. XuetangX is based on EdX’s open-source codebase. Again using EdX’s open-source codebase, Jordan’s Queen Rania Foundation has created a similar portal, Edraak. Edraak offers Arabic language...

New Zealand continues to build on 2013 enrolment growth

...poised to realise greater benefits from the efforts it has been introducing in recent years such as increased marketing outreach, streamlined visa processes, and expanded work rights for...

Updated: Finnish government backs away from plan to introduce tuition fees for non-EU students

...could mitigate any negative impacts arising from the introduction of international fees, such as expanded marketing and recruitment efforts, and increased funding for scholarships or other financial supports...

Market Snapshot: Colombia

...are closely involved. Successful interpersonal contact is important here as well. Since parents’ English proficiency is usually lower than that of prospective students, marketing information tailored toward Spanish...

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