...well spoken English language, and they are a good return on investment,” says Director of Marketing and Enrolment at the university, Danette Anderson. “Most international schools are not...
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...international education marketing Marketers will focus on mobile more than ever before in 2014 Mobile marketing for educators: driving engagement and prospect conversion The art of listening: better...
...curriculum to promote critical thinking and analysis. As such, scepticism remains about the actual content of the promised reforms. According to an October 2014 article in Asian Correspondent,...
It can be easy to become overwhelmed with the latest thinking about social media marketing and to feel too busy to refresh our practices in the midst of...
...to map out alternative ways your recruitment environment could realistically develop. See our previous guide to help you finetune your current marketing strategies to ensure you’re prepared for...
...students communicate with their peers. This is especially true for international students, as communication barriers are lowered significantly with text and social media messaging. Higher education marketing has...
...talking about some of the most significant drivers of change in the education sector, including the ever-growing importance of the Internet for both marketing and programme delivery, the...
...from single-sex to coeducational in the late 20th century), has begun campaigns to enrol armed forces veterans. And many schools are now more aggressive in marketing their programmes...