Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Study reveals most popular online recruiting strategies of US colleges

...to email marketing, recruitment-oriented websites, Facebook, and online calculators as the most popular e-recruiting practices for US institutions. However, US recruiters are adopting additional practices too – notably...

Online or offline, the travel sector blurs all the lines

...pre-departure information and relied on push messages, brochures, and company content. Whereas now, their social media marketing is all about: Engaging throughout the whole of the holiday journey;...

Advertising on ICEF Monitor

...and delivering superior results for Educational Testing Service.” – Barbara Keesler, Media Buyer: Strategy, Marketing & Growth, Educational Testing Service, USA “Thanks again for the online banner –...

Morocco still aiming to boost education quality and access

...to rural schools, laptops in classrooms, libraries on campuses, and more. A new focus on English One of the most important, if contentious, changes involves potentially shifting from...

Managing negative feedback on social media

...bad: engage with and reward your social media users for their interest in your brand using everything at hand, from community-only perks, coupons, and discounts to high quality...

How to engage the international schools sector for higher education recruitment

...well spoken English language, and they are a good return on investment,” says Director of Marketing and Enrolment at the university, Danette Anderson. “Most international schools are not...

How do you look to prospective students online?

...international education marketing Marketers will focus on mobile more than ever before in 2014 Mobile marketing for educators: driving engagement and prospect conversion The art of listening: better...

Political uncertainty in Thailand slows planned education reforms

...curriculum to promote critical thinking and analysis. As such, scepticism remains about the actual content of the promised reforms. According to an October 2014 article in Asian Correspondent,...

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