...and claims not to have spent any of it on marketing. Rather, the company attributes its phenomenal growth curve to a highly engaging, gamified approach – all underpinned...
Search results for: "content marketing"
...the marketing efforts in the international education industry. One of the more unexpected results was that Gen Z students are not inclined to seek advice and guidance from...
...marketing materials and campaigns. In this sense, by not working to enable a more active alumni network, institutions are effectively foregoing an important source of competitive advantage for...
...a multi-generational audience, and figure that into our approach to better serving students.” The INTO survey found a distinct preference for online versus print marketing materials and information,...
...programmes – for example, engineering and management or computing science programmes coupled with business studies. The parents’ voice A recent article from marketing firm Intead makes a further...
...Employability Rankings and Times Higher Education’s Global University Employability Rankings, and they pore over school websites and marketing collateral for evidence that the overall student experience: Includes meaningful...
...for its educational hub, with large scholarships and marketing efforts in the region. Alongside this, the government continues to sponsor Qatari students to study abroad though its various...
...This is but one of the case studies covered in a must-read article in Genius Recruiter called “Innovative Recruitment Tools in Higher Ed.” Some universities are going beyond...