...inspire employees and partners, and precipitate a gush of ideas for marketing programmes. When absent or superficial, the brand will drift aimlessly and marketing programmes are likely to...
Search results for: "content marketing"
Preliminary findings from a new global student survey from FPP EDU Media and digital marketing firm International Education Advantage (Intead) were presented at the recent NAFSA conference in...
...but 2015 will be the year of paid amplification. With content marketing reaching near-ubiquity, the success pendulum will swing toward boosting consumption of content. That will put a...
...three factors should have a prominent place in marketing and recruitment targeted to postgraduate students. The report notes as well that, “The least-cited reason for choosing a destination...
...and competitions in such areas as drama, debate, or song and dance – complete with awards ceremonies and trophies. For the adult market, marketing and programming according to...
...an effort to counter market disruptions among both established and emerging sources, Languages Canada has been leading coordinated marketing efforts in a number of markets in recent years,...
...understood and being managed. Having separate responsibilities for marketing, recruitment, and delivering learning will not give a full view, particularly around the areas where those different areas of...
...the global picture. Major English-speaking ELT destinations by student weeks, 2011-2015. Source: StudentMarketing Even so, this represents a second consecutive year of declining enrolments for British ELT schools,...