Market intelligence for international student recruitment from ICEF
3rd Jul 2024

New Zealand hosted over 69,000 international students in 2023

Short on time? Here are the highlights:
  • New Zealand’s foreign enrolment reached over 69,000 in 2023, up 67% over 2022
  • China, India, Japan, South Korea, and Thailand are the top five source markets
  • In 2023, the number of international students in New Zealand represented 60% of the pre-pandemic number

New Zealand’s schools, universities, language institutes, and vocational institutions together hosted 69,135 international students in 2023, a 67% increase in total foreign enrolment over 2022. This represents 60% of the international student base in 2019, when over 115,000 international students were enrolled.

During the pandemic, New Zealand’s borders were closed for longer than any of the other leading English-speaking destinations, fully re-opening only in the summer of 2022. This is part of the reason for the slower recovery of New Zealand’s international student numbers. Another factor is that New Zealand’s international education strategy prioritises balance over limitless growth. The goal is the development of a sustainable sector that brings economic, social, and cultural benefits to the whole country.

Dr Linda Sissons, Acting Chief Executive of Education New Zealand, commented:

“Over 69,000 enrolments from international students all over the world is good news for our education sector and positive for our communities. It confirms that New Zealand is an attractive place to study, offering a quality learning experience inside and outside the classroom in a safe, welcoming environment. New Zealand is a small country and for many students, rubbing shoulders with people from other cultures gives them a greater understanding of the issues facing our complex world. In this time of fragile geopolitics, the melting pot of campus life can help build greater understanding and tolerance.”

The most growth occurred in the university and English-language sectors

The university sector – the largest segment of New Zealand’s overall international education industry – has recovered the most fully of all the sectors, reaching 86% of pre-pandemic volumes for a total of 29,065 students (+21% over 2022). But the English-language sector expanded the most year-over-year, enrolling 9,569 students in 2023 versus only 1,565 in 2022 (+511%), and the schools sector also expanded significantly to 14,125 (+138%).

New Zealand’s Private Training Establishments (PTEs) and Te Pūkenga (New Zealand Institute of Skills and Technology) enrolled 59% and 74% more international students in 2023 than 2022, respectively.

International enrolments in New Zealand, 2013-23. Source: Education New Zealand

Top markets

New Zealand education institutions remain heavily reliant on China (35%) and India (11%), which together make up nearly half the total enrolment (46%). This reliance on the top two source markets is similar to Canada and the US (51% and 52%, respectively), and comparable to what we see in Australia and the UK, where Chinese and Indian students make up 45% and 41%, respectively, of the total foreign enrolment.

After China and India, Japan is New Zealand’s third-largest source market (10%), South Korea is the fourth (5%), and Thailand is the fifth (4%). No other country composes more than 4% of the total foreign enrolment.

Speaking to the issue of diversification, Education New Zealand’s Dr Sissons said:

“Enabling a thriving and globally connected New Zealand through world-class international education is a government priority. We are actively diversifying our recruitment efforts to reach international students in a broad range of countries.”

For additional background, please see:

Most Recent

  • Is your website keeping up with the new role of AI in student search? Read More
  • Administrative clarity in TNE: Making the student journey easier to navigate Read More
  • US: Climate of uncertainty continues for international students amid legal action on internships and a proposed $70,000 OPT fee Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More

Because you found this article interesting

US: Climate of uncertainty continues for international students amid legal action on internships and a proposed $70,000 OPT fee In two broadcast memos issued in August 2026, the Immigration and Customs Enforcement department (ICE) clearly signalled that...
Read more
Seven predictions for international student recruitment in Latin America EdCo LATAM directors Simon Terrington and Jamie Ash have had a peek into their “LATAM crystal ball for...
Read more
Has Australia’s genuine student test gone too far? Updated data from the Department of Home Affairs makes it clear that visa grant rates continue to trend...
Read more
Vietnam: A strong economy at home is powering surging demand for study abroad Vietnam is one of the few economies in the world this year to have a favourable growth outlook....
Read more
Can UK universities realistically plan for foreign enrolment growth in the future? The Office for Students (OfS), the regulator of higher education in England, says that the sector is projecting...
Read more
New Zealand’s education exports surpass pre-COVID levels as sustainable growth strategy takes hold New Zealand Education Minister Erica Stanford announced recently that the country’s international education export earnings reached nearly NZ$5...
Read more
UK eases entry rules for Erasmus+ participants Following the British government’s announcement in April 2026 that the country would rejoin Erasmus+ in 2027, peak body...
Read more
Australia moves to reduce net migration with new restrictions on student family members and “visa hopping” In a speech at the National Press Club on 17 September, Australian Home Affairs and Immigration Minister Tony...
Read more
What are you looking for?
Quick Links