fbpx
Market intelligence for international student recruitment from ICEF
16th Dec 2015

2015 in review: The most-read and must-reads from the year

As we count down the final days of the year, let’s take a moment to look back over 2015 with our third annual review of the most-popular items on ICEF Monitor. We certainly saw a lot of growth this year, and, as always, a number of important market trends taking shape. The following review features 12 of our most-read posts along with a few other bonus items for good measure.

The big picture

Everybody can use a good high-level market summary and so we put together our "State of international mobility in 2015" feature last month. During the year, we also looked more specifically at language travel and the continuing growth in the sector in particular. Keep these handy for those moments when you need to stand back and look at the global marketplace from 10,000 feet up. And while you’re up there, make sure to fold in some of the latest thinking on the most important macro trends with "Global economic power projected to shift to Asia and emerging economies by 2050" and "Four trends that are shaping the future of global student mobility."

Crossing borders

Immigration is one the most important policy levers in international education and also a reliably hot topic for Monitor readers. We started the year with a look at how Australia is stepping up scrutiny in its student visa system. But by mid-year Australia was also moving to balance strengthened visa controls with streamlined processing. Canada drew a lot of attention this year as well with the introduction of its Express Entry system, a new process by which foreigners, including international students, would be selected for immigration. The story underscored the importance of post-study work and immigration prospects in determining the attractiveness of a study destination - a point that was more than driven home by the UK’s announcement in July that it would remove work rights for non-EU further education students (among other restrictive measures).

Major senders

China continues to be a major driver of global mobility growth

, with 11% year-over-year growth in 2014 alone. But the Chinese market is showing signs of change too, including a shift toward a greater emphasis on undergraduate studies. Demand in India, meanwhile, continues to surge. Indian outbound kept pace with China in 2014, and, for some receiving markets (notably the US), Indian student numbers have become an increasingly important factor in building international enrolment.

Going through changes

A number of markets initiated big changes in 2015 that drew attention from around the world, including the following:

Online lights up

Last year, the big story was mobile

. But 2015 felt like a different sort of tipping point in terms of the role of online channels in international recruitment. Driven in part by the widespread adoption of social platforms and mobile devices, we continued to see more research evidence this year as to the importance of digital marketing. This was certainly the case in this year’s ICEF i-graduate Agent Barometer findings, and another recent study drove home the point again at year-end. As always, thank you for reading along with us this year. Whether online or education agents or emerging markets or new policies, one thing is clear: we can all count on a lot more change, challenge, and opportunity in international education in 2016!

Most Recent

  • ICEF Podcast: Together for transparency – Building global standards for ethical international student recruitment Read More
  • New analysis sounds a note of caution for UK immigration reforms Read More
  • The number of students in higher education abroad has more than tripled since the turn of the century Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More

Because you found this article interesting

ICEF Podcast: Together for transparency – Building global standards for ethical international student recruitment Listen in as ICEF’s Craig Riggs and Martijn van de Veen recap some of the latest news and...
Read more
New analysis sounds a note of caution for UK immigration reforms Within the UK’s higher education system, there are a group of institutions known as “Post-1992 universities”. The term...
Read more
The number of students in higher education abroad has more than tripled since the turn of the century The latest figures from UNESCO indicate continued strong growth in higher education enrolments globally. From the year 2000,...
Read more
US warns of expanded travel ban that could affect key African markets “The United States is considering restricting entry to citizens of an additional 36 countries in what would be...
Read more
Breaking: US resumes student visa processing On 18 June, the US State Department sent a cable to all US diplomatic posts abroad instructing them...
Read more
Is Canada valued more as a “pathway to immigration” or as a destination for education? During a 12 June 2025 webinar presented by the Canadian Bureau for International Education (CBIE) and IDP, IDP...
Read more
Japanese outbound numbers reached 90% of pre-pandemic levels in 2024 An annual survey of Japanese education agents finds that outbound student numbers from this key sending market are...
Read more
UK: Study visa applications up by nearly a third year to date The early data we are seeing so far this year makes a couple of things clear. First, there...
Read more
What are you looking for?
Quick Links