A lingua franca is a bridge language, sometimes called a trading language, in that it is used to support communication between people who don’t share a native language....
Market intelligence for international student recruitment from ICEF
“It’s really all about trying to understand the ‘what if’ scenarios,” says Pamela Barrett. “Any organisation that is operating internationally will operate in a field where there is...
New Zealand is building its international position as a study destination and has registered some important gains over the last year and more. From January to August 2014,...
People in developing and emerging economies who are young and educated are much more likely to be Internet users. Ditto for those who speak a little English: regardless...
Japan’s education system is on the cusp of significant change as the country’s schools and institutions continue to adapt to sweeping globalisation initiatives and the pressures of a...
The world’s leading study abroad market registered another year of strong growth in 2014. The number of Chinese students abroad was up sharply over 2013, and the enrolment...
A lingua franca is a bridge language, sometimes called a trading language, in that it is used to support communication between people who don’t share a native language....
The K-12 English-medium international schools market is now considered a crucial sector for the world’s higher education institutions. The aspirations of pupils that go to these schools and...
In the wake of the global economic crisis, and in the midst of widespread calls for stronger linkages between postsecondary programmes and labour market requirements, we see a...
For marketers in the education sector, there is obviously one age range in particular around which promotional and branding strategies must hinge: that of students. This is a...
With so many recent changes and reforms to Slovakia’s primary, secondary, and tertiary education systems, the government’s demonstrated willingness to learn from other jurisdictions, and a strong and...
The professional services firm PricewaterhouseCoopers (PwC) has produced a series of megatrends reports that analyse high-level trends expected to shape the global economic landscape in the decades ahead....
With the amount of buzz there is around social media marketing, it can be easy to underestimate the continued power of email marketing. That would be a mistake....
It might be the biggest “What if?” in international education. What if Chinese demand for study abroad changes? Or, more drastically still, what if something happens to significantly...
Chile’s growing economy and stable politics have led to a steady increase in the number of students going abroad over the past several years. However, with economic growth...
In December 2001, after more than two decades of armed conflict, Afghanistan’s Taliban government was toppled and a new administration formed under President Humid Karzai. As 2002 began,...
