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Market intelligence for international student recruitment from ICEF

colleges with international students Page 46 of 109

What colour is your marketing? The psychological impact of colour

What colour is your marketing? The psychological impact of colour

A recent post from ICEF Monitor touches on the impact of colour in marketing. It examines A/B testing, which involves an A version (the control) and a B...

Spotlight on Vietnam: quality issues, demand for study abroad and graduate employability

Spotlight on Vietnam: quality issues, demand for study abroad and graduate employability

As a previous ICEF Monitor post outlines, there are a variety of reasons why Vietnamese students choose to study abroad, including “the generally poor quality of secondary and...

English universities record first international enrolment drop in 29 years

English universities record first international enrolment drop in 29 years

Since 1994/95, when the Higher Education Statistics Agency (HESA) began collecting data on international enrolments in UK higher education institutions, there has never been a decrease in enrolments...

Demand for education and skills building in Pakistan

Demand for education and skills building in Pakistan

Access to education in Pakistan is low, with only 5.1% of 17-to-23-year-olds active in higher education, one of the lowest ratios in the world. In a nation of...

Secrets to a successful content marketing strategy

Secrets to a successful content marketing strategy

“The goal of a successful content marketing strategy is to have a disproportionate share of the conversation going on in your industry.” This was an often heard quote...

Progressive Costa Rica looks to the future

The Republic of Costa Rica is known as one of the most stable, prosperous, and progressive nations in Latin America. The country’s higher education system produces more than...

Expert advice on recruiting in Europe

The OECD reports that Germany is the leading European source of international students, with an estimated 132,000 students abroad in 2011. Along with being a significant source of...

Post-secondary accreditation in the US a subject of increasing debate

Like most countries, the post-secondary landscape in the US has changed dramatically in the last few decades. Some of the most pertinent features of this new landscape include...

Is that funny? Using humour in international recruitment marketing

We could have spent April 1 – otherwise known as April Fools’ Day in many parts of the world – trying to convince you that the liberal use...

Growing education participation in Latin America expected to lead to greater demand for study abroad

Participation in higher education increased dramatically across Latin America and the Caribbean from 1970 to 2000 and is currently estimated at 11 – 12% of global enrolment. It...

Enhancing the student experience with essential student services

Currently over 4.3 million students study at post-secondary institutions outside their home country. Whether you are a community college in Canada, a boarding school in Switzerland, a poly-tech...

New studies highlight the importance of leadership and student data in managing student retention

Student retention is a vitally important topic for recruiters and education administrators alike. The business case for improving retention and completion rates is clear (see graphic below). However,...

Australia reverses three-year enrolment decline, commencements up sharply in 2013

New Australian government statistics show that, for the first time since 2009, there has been an overall increase in the country’s international student enrolment. There were 526,932 international...

Dramatic growth in Indonesia foreshadows greater demand for study abroad

In a recent post, we pointed out the important role that emerging markets will play in driving global demand over the next decade. The ASEAN states, with their...

New report provides real-time data on international students in US

The Student and Exchange Visitor Information System (SEVIS) tracks and monitors the status of international students in the US. It is primarily used by the US Department of...

Most Recent

  • Study shows that international students want a sense of belonging long before arriving on campus Read More
  • Mapping the student journey: Good data, student-centric strategies, and a customised CRM are must-haves Read More
  • How technology is helping to build better student payment systems Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More
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