Market intelligence for international student recruitment from ICEF

Search results for: "social media"

Small US colleges feeling the squeeze from “soft” tuition revenues

...degree programmes, student life and capital facilities. The larger colleges are often able to offer a deeper set of academic programmes and a larger social network of both...

A more cautious outlook for international branch campuses

...Team of the State University of New York at Albany on 94 branch campuses, and noted: “The median enrolment of these campuses was only 500 students, despite the...

Under pressure: Changing markets and the evolution of the university

...seeking to develop ideas into a start-up or work in an entrepreneurial environment in fields like software, big data, cyber world, online media and related areas.” The school...

Chinese universities increasingly forced to compete for students

...increasing competition among universities spilled over to social media recently as two of the country’s leading institutions, Peking University and Tsinghua University, publicly accused each other of improper...

Nepal emerging as an important growth market for international education

...a country in which discrimination against women in both social and legal settings is common, especially in rural areas, female enrolments at the undergraduate level have been rising....

Mystery shopping experiment on social media: Is there anybody out there?

...the sun has created a Facebook or Twitter account, and for good reason. Given the proliferation of social media and students’ affinity for it, having a vibrant presence...

Finding opportunities within crisis in Brazil

...in five years. Economists calculate that Brazil’s median household income grew 87% between 2003 and 2013. But inflation has nudged up to 10% and this, combined with worsening...

Always on: Marketing to today’s connected youth

...we wrote on “gamification” when considering ways to increase the entertainment value of their social media outreach. Another recent post on Snapchat, the fastest-growing social media app for...

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