...O’Grady is the CEO of Marketing English in Ireland. You can listen to the episode in the player below, and we encourage you to subscribe via your favourite...
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...in the US. However, as English language learning spreads, students are likely to look abroad in increasing numbers. A 2015 presentation by international research firm StudentMarketing underscores local...
...successful ingredient for marketing success, which is personal contact. In the same vein, he espouses that educational institutions should build strong working relationships with trusted agents, who have...
...well spoken English language, and they are a good return on investment,” says Director of Marketing and Enrolment at the university, Danette Anderson. “Most international schools are not...
...strengthened in recent years. Updated figures compiled by the industry research consultancy StudentMarketing (and presented at the recent English Australia conference in Sydney) highlight that Australia has steadily...
...into marketing was highlighted in Educations.com findings. Fully 63% of prospective students wanted to talk to current international students before applying, compared with only 17% who wanted to...
...head of international education proposition at HSBC, and Adam Cross, director of marketing for Future Finance. This episode is brought to you in partnership with HSBC. You can...
...intelligence and strategic marketing firm, told Time Magazine in February 2023 that, “Chinese tourists are incredibly risk averse. They don’t want to be near anything that puts their...