Preliminary findings from a new global student survey from FPP EDU Media and digital marketing firm International Education Advantage (Intead) were presented at the recent NAFSA conference in...
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...digital marketing in China during this period, including allocating “some resources to digital marketing on Chinese search and social media platforms. The students and parents will certainly be...
...9 March 2015. Sources: Oanda.com, StudentMarketing In other words, it became considerably more expensive for Russians to travel and study abroad over the course of 2014. We would...
...at study abroad: According to the US International Trade Administration, Colombian students are drawn to programmes in business administration, management, finance, banking, marketing, and engineering. Along with Brazil,...
...alumni in marketing campaigns. Highlight rankings. If programme/field rankings are more impressive than institutional rankings, focus on those. Understand that accommodation is a top five issue for students...
A recent University of Massachusetts Dartmouth study found that 98% of universities reported having some kind of marketing effort on Facebook. But if virtually all universities are active...
...help English UK members take individual marketing decisions but also demonstrate how and why targeted government support is needed.” Private sector is recovering much faster than state sector...
...really drives recruitment results. Certainly there is a place for unconventional approaches, but not to the point that entertainment value trumps real marketing impact. Take, for example, this...