...Ireland.” Wanted: More destination marketing Institutional staff responding to the survey noted that Ireland’s national international education strategy – Investing in Global Relationships: Ireland’s International Education Strategy 2010–2015...
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...of note, the ministry’s international education directorate has stepped up its marketing activity within the past year, with new marketing collateral, including expanded web content and video, and the...
...third-party sites. A screen capture from a Google search results page showing both the impact of review content on search ranking as well as a summary of review...
...negatively and loudly in global media and such reports cannot but help to contribute to perceptions of the UK as no longer welcoming.” The report advocates that a...
...been a marked increase in the number of students enrolled in countries across the OBOR trade routes over the last few years. #3. Multi-channel marketing Related data from...
...For additional background, please see: “When it comes to marketing and recruitment, start with relationships” “2017 Agent Barometer survey links student and agent perceptions with destination attractiveness” “Survey...
...strengthened in recent years. Updated figures compiled by the industry research consultancy StudentMarketing (and presented at the recent English Australia conference in Sydney) highlight that Australia has steadily...
We all know that innovation is crucial to a marketing plan that can change with the times, yet the idea can seem overwhelming when resources are already stretched...