...presentation at ICEF Berlin, Maria Cervenanova presented the latest global trends as compiled by StudentMarketing. Ms Cervenanova is a senior research manager with the Vienna-based global market intelligence...
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...and easy information on visa applications and how to apply (almost 60% said this could be improved); More detailed information about course content and more case studies about...
...Second, in terms of international recruitment marketing the strategy will focus more on diversifying Canada’s international enrolment base. As a recent report in the Globe & Mail put...
...of the experience, even from afar. Higher Education Marketing notes that “many institutions set up ‘family programmes’ which involve regular newsletters and events for Indonesian parents.” The dedicated...
...pause on marketing Even before the newly announced travel warnings, Canadian tourism agencies had taken steps to curtail their marketing in China in the wake of the furor...
...student experience and drive successful recruitment and marketing strategies. For more information about how the International Student Barometer can support your institution’s international student recruitment and internationalisation strategy,...
...marketing materials and campaigns. In this sense, by not working to enable a more active alumni network, institutions are effectively foregoing an important source of competitive advantage for...
...one year, and receive a logo for use on their website, exclusive marketing materials, a certificate of approval, and a listing on the IALC website. An application form...