Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

The new student recruitment landscape in Saudi Arabia

...recently in conversation with Arwa Due-Gundersen. Ms Due-Gundersen is based in the UK and for the past two years has been a marketing manager, with a focus on...

Stealth applicants and the role of the institutional website

...pre-application become less common, most universities we speak with are struggling to accurately trace the full impact of their marketing on actual enrolments. Through this study and the...

The opportunity of student comments on Instagram

...trends report highlights online learning and visual marketing” “Five ways to freshen up your online marketing” “The new rules of digital marketing” “Where the students are: mobile, messaging,...

Slower growth in new MOOC degrees but online learning is alive and well

...marketing investment associated with reaching prospects for online graduate degrees, for example, is extremely high, especially regarding the fees paid to OPMs. An analysis by Eduventures Research, a...

Strong support services help to drive recommendations from international students

...background, please see: “What makes international students happy? Research shows the answer depends in part on country of origin” “Irish study calls for expanded destination marketing and student...

Internet trends report highlights online learning and visual marketing

...(half the world’s population now has access), it is becoming more difficult to reach target audiences as privacy concerns grow and as customer acquisition costs – the marketing...

Comparing parent and student perceptions of leading study destinations

...focuses and concerns than students when it comes to researching where to study. That it would be a mistake to not include a targeted marketing strategy aimed at...

The “60-year curriculum” and the elevation of career services

...Employability Rankings and Times Higher Education’s Global University Employability Rankings, and they pore over school websites and marketing collateral for evidence that the overall student experience: Includes meaningful...

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