Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

2019 Agent Barometer: Optimism for year ahead and insights on destination preferences

...Source: ICEF i-graduate Agent Barometer Most effective marketing strategies Agents say that the most effective promotional initiatives institutions can take are to go to education exhibitions in source...

Affordability a top concern for South American and Mexican students

...educators with recruiting and marketing in specific regions). The report is based on survey responses gathered over June and July this year from more than 12,000 respondents in...

Five ways to freshen up your online marketing

Students are evolving quickly in terms of how they consume and respond to online information, so ensuring that you’re on top of best practices in digital marketing is...

Recruiting from Indonesia in a context of increased competition

...(51%), and especially South Korea (94%). The Indonesian government is aware that it needs many more skilled workers and university graduates. Higher Education Marketing observes that degree holders...

In the sharing marketplace, video is king

...At night, before bed, they search the Internet for ideas, and when they find cool links and content about schools, they send these around to their friends in...

Closer to home: Intra-regional mobility in Asia

...student testimonials, internships, destination marketing, scholarships, or discounting) and ensure that once students are enrolled, they keep those promises and provide excellent student supports and graduate outcomes. In...

ELT sector in the UK stable in summer 2019

...affecting their marketing and enrolments, especially given their heavy reliance on EU markets at the moment. Diversifying outside of these markets is crucial – both because of Brexit and...

More than 750,000 Indian students abroad in 2018

...Indian students, but also that recruiting institutions plan additional and ongoing marketing initiatives to build their profile with Indian students and families. “Just going and attending a fair...

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