Market intelligence for international student recruitment

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 Can you tell a good story?

Can you tell a good story?

“People don’t buy what you do, they buy why you do it,” says Simon Sinek, author of Start With Why: How Great Leaders Inspire Everyone to Take Action....

 New Libyan scholarship programme to send 41,000 students abroad

New Libyan scholarship programme to send 41,000 students abroad

Libya has been ever more on the radar of international educators in recent months. As the country works to rebuild in the wake of its 2011 civil war,...

 Signs of hope for education in Burma

Signs of hope for education in Burma

Until recently, there was not much to speak of regarding higher education in Burma/Myanmar. Years of repressive military rule resulted in a system so neglected and impoverished that,...

 Generation Y students, customisation, and the growing importance of data science

Generation Y students, customisation, and the growing importance of data science

The generation that universities and colleges across the world rely most on for enrolments is Generation Y, also known as “millennials.” Roughly between the ages of 18 and...

 Mexico’s higher education sector eyeing expansion

Mexico’s higher education sector eyeing expansion

Recently, Mexico and the United States announced new education links and agreed that improved student mobility in both directions could produce strong long term benefits for both countries....

A closer look at African student mobility

The UN predicts that the world’s population is going to increase to 9.6 billion in 2050 (from 7.2 billion today). Where will most of the growth come from?...

New Zealand sharpens recruitment focus with regional trade strategies

Like many destination countries for international students, New Zealand relies heavily on major world markets, notably China and India, for its international enrolment base. But the New Zealand...

Student visa interviews: Behind the glass

His palms are sweaty, his heart is racing… No, it’s not a first date. It’s worse: the student visa interview. Even the most confident of students will surely...

New data shows value of education rises during economic crisis

The employment gap between young people who left high school early and those who completed post-secondary education has continued to widen during the global economic crisis. New data...

Part 2: How to involve students’ parents in recruitment for study abroad

At the end of the last post we did on involving the parents of international students in the recruiting process, we wrote: “Parents may be sending their children...

Higher ed in Russia: the international agenda takes centre stage

On the international stage, Russian higher education institutions have for many years been part of the supporting cast rather than a leading role. In the Soviet era, higher...

The link between internationalisation and recruitment

Yesterday’s article covered experts’ predictions that the US would continue to be international students’ first choice over the next decade. But the expert we quoted most extensively also...

Where international students will study over the next decade

A recent post in ScienceGuide featured an analysis by Mr Alan Ruby, senior fellow at the University of Pennsylvania (and an expert on the effects of globalisation on...

Enrolling new students is step one, but don’t forget about retention

With all the pressures on recruitment these days, there is naturally a focus on top-line goals. How many students did we get? How does that compare to last...

Pricing and price sensitivity in international education

To what extent does cost, particularly relative cost among comparable institutions or destinations, factor in an international student’s choice of where to study? This is no small question...