Market intelligence for international student recruitment from ICEF

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Key policy issues afoot for US ESL providers

Key policy issues afoot for US ESL providers

In the US, as in all English-speaking destination countries, Intensive English Programmes (IEPs) are often the first point of entry for international students coming to study. They range...

Summing up international student mobility in 2014

Summing up international student mobility in 2014

University World News published a special issue on international student mobility last week and it got us thinking about what we really know about global student mobility as...

Money talks: major private investments in education reflect expectations for further growth ahead

Money talks: major private investments in education reflect expectations for further growth ahead

Private equity firms – private-sector companies that provide capital in exchange for equity ownership – have continued to make significant investments in education over the past year. In...

UK ESL campaign launches in India in the wake of new findings on English proficiency and higher ed access

UK ESL campaign launches in India in the wake of new findings on English proficiency and higher ed access

On the heels of a new study that shows a strong relationship between English skills and earning potential in India – a nation where access to higher education...

How will online school selection services affect education agents?

How will online school selection services affect education agents?

At ICEF Monitor, we have written before about how educators can power their recruitment and programming strategies via the astute collection, management, and analysis of data on the...

On the eve of the Sochi Olympics, storm clouds gathering for Russian economy

In just two days, the 2014 Olympic Winter Games will open in Sochi, Russia and the world will once again come together under the Olympic ideal of Citius,...

Japanese education reforms to further prepare students for globalised world

The Japanese government, over the past couple of years, has been directing panels of education experts to consider reforms that would help Japanese students prepare for and compete...

Nigeria: Rapid growth and a strategic gateway to Africa

The most populous nation in Africa, Nigeria is being touted by some as the next big education market. The combination of a rapidly growing population and burgeoning middle...

UK monitoring agency Ofqual raises concerns about assessment standards

The UK is beginning the year with unwelcome news in the higher education sector. First, the Office of Qualifications and Examinations Regulation in the UK (Ofqual), has issued...

Part 2: Mobile marketing for educators: Driving engagement and prospect conversion

Last week, we underscored the importance of mobile marketing (i.e., marketing that engages students on their phones – especially their smartphones), citing statistics like these, from the 2013...

Who moved my rankings? Changes in the SEO market

The following is a guest post from Internet Advantage, an online marketing consultancy. Education, especially international education, was one of the first industries to embrace online marketing, doing...

High performance, high pressure in South Korea’s education system

South Korea has been lauded for having an education system that helped transform the country and rapidly grow its economy over the past 60 years. Today, its high-performing...

Marketers will focus on mobile more than ever before in 2014

If the last couple of years witnessed the word “mobile” shoot up the ranks of marketing buzzwords, 2014 is the year every internationally oriented education institution will place...

ASEAN poised to usher in new era of regional student mobility

The rise in intra-region mobility – that is, the increasing incidence of international students leaving their home country to study in a neighbouring country within their home region...

Canada’s new international education strategy aims for 450,000 students by 2022

The Canadian government unveiled its new International Education Strategy this week and it is ambitious. Canada aims to nearly double the number of international students it attracts with...

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