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Market intelligence for international student recruitment from ICEF

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How will online school selection services affect education agents?

How will online school selection services affect education agents?

At ICEF Monitor, we have written before about how educators can power their recruitment and programming strategies via the astute collection, management, and analysis of data on the...

Swedish students seek “life experiences”

Swedish students seek “life experiences”

It’s essential for international education professionals to analyse global mobility trends, looking at how many students worldwide are travelling for an education experience, what they are studying and...

On the eve of the Sochi Olympics, storm clouds gathering for Russian economy

On the eve of the Sochi Olympics, storm clouds gathering for Russian economy

In just two days, the 2014 Olympic Winter Games will open in Sochi, Russia and the world will once again come together under the Olympic ideal of Citius,...

Japanese education reforms to further prepare students for globalised world

Japanese education reforms to further prepare students for globalised world

The Japanese government, over the past couple of years, has been directing panels of education experts to consider reforms that would help Japanese students prepare for and compete...

Nigeria: Rapid growth and a strategic gateway to Africa

Nigeria: Rapid growth and a strategic gateway to Africa

The most populous nation in Africa, Nigeria is being touted by some as the next big education market. The combination of a rapidly growing population and burgeoning middle...

UK monitoring agency Ofqual raises concerns about assessment standards

The UK is beginning the year with unwelcome news in the higher education sector. First, the Office of Qualifications and Examinations Regulation in the UK (Ofqual), has issued...

Global language survey links English proficiency to economic and social development

Countries with higher levels of English-language skills also have stronger economies, and their citizens enjoy higher per capita income levels and a higher quality of life. These are...

Part 2: Mobile marketing for educators: Driving engagement and prospect conversion

Last week, we underscored the importance of mobile marketing (i.e., marketing that engages students on their phones – especially their smartphones), citing statistics like these, from the 2013...

Who moved my rankings? Changes in the SEO market

The following is a guest post from Internet Advantage, an online marketing consultancy. Education, especially international education, was one of the first industries to embrace online marketing, doing...

High performance, high pressure in South Korea’s education system

South Korea has been lauded for having an education system that helped transform the country and rapidly grow its economy over the past 60 years. Today, its high-performing...

Marketers will focus on mobile more than ever before in 2014

If the last couple of years witnessed the word “mobile” shoot up the ranks of marketing buzzwords, 2014 is the year every internationally oriented education institution will place...

ASEAN poised to usher in new era of regional student mobility

The rise in intra-region mobility – that is, the increasing incidence of international students leaving their home country to study in a neighbouring country within their home region...

Canada’s new international education strategy aims for 450,000 students by 2022

The Canadian government unveiled its new International Education Strategy this week and it is ambitious. Canada aims to nearly double the number of international students it attracts with...

AIRC conference spurs discussion around best practices in agent-institution relationships

When, in September of 2013, American-based National Association for College Admission Counseling (NACAC) voted to reverse its historic position on international recruitment agents it opened up the door...

Insider tips on student recruitment in Bahrain

Recently, we sat down with Sara Abdulla from Al Mawred Education Services based in Bahrain to pick up a few tips on how to appeal to Bahraini students....

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