Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Long term growth predicted for Peru

...To learn more about market opportunities, ICEF Monitor sits down with Carolina Cardoso from C2M Marketing & Eventos, a boutique company based in Brazil which specialises in trade...

Qatar: a regional market with the potential to surprise

...for its educational hub, with large scholarships and marketing efforts in the region. Alongside this, the government continues to sponsor Qatari students to study abroad though its various...

How much influence does accommodation have on student recruitment?

...even help stave off homesickness for internationals. Furthermore, when marketing to parents, recruiters might find that amenities such as healthy eating options, modern sports facilities, and safe housing...

Incorporating experiential marketing in international recruitment

...be a part of it. It’s going from push content to participative content.” Steve Stoute, founder and CEO of marketing agency Translation, told CMO.com: “In order for something...

New Zealand enrolment down in 2013 as private sector falls off

...Zealand will be supported in its drive to these longer-term goals by increased government funding – NZ $40 million over the next four years – to support the...

Part 1: Facebook is changing: Are you changing with it?

...content users actually want to see. Facebook changes its news feed algorithm in response to data telling them which content users are really engaging with. Branded content is...

Well-designed internships look like the new competitive advantage

...As James Jefferson, creative director and co-founder of the digital marketing agency Equator points out: “If you look at the roles we hire for in our agency, none...

Part 2: Videos that work: What’s your strategy?

...are likely to grant permission for use of some of their material. As much as international education marketing is in one sense destination marketing – because it relies...

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