...and to targeted recruitment of students in particular (54%). Institutions used a broad range of marketing measures and communication channels to reach students. The survey asked respondents to...
Search results for: "content marketing"
...in 2012. This has been estimated to save students up to US$40,000 per year in tuition and living expenses. Zhang Feng, marketing manager for Australia and New Zealand...
...view of MOOCs as a means of delivering timely and regularly updated course content to a wide field of students, as a platform that universities, corporations, or other...
...emerging marketing strategies in global travel. We present a special two-part series on the use of technology in travel marketing – please see part one below and then...
...better content marketing on social media sites”; “Twitter for international education marketing”; “Explosive growth of social video opens new channel for student recruiters”; Mobile marketing: Part 1 and...
...9 March 2015. Sources: Oanda.com, StudentMarketing In other words, it became considerably more expensive for Russians to travel and study abroad over the course of 2014. We would...
...best practices for building and maintaining your institutional profile on LinkedIn as well as integrating your page into other online and offline recruitment activities. For additional background on...
...plan. Their strategic plans tend to concentrate heavily on international research and innovation, but also frequently include features such as strategic partnerships, international rankings and international marketing and...