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Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

UNESCO study flags expansion of non-degree studies in post-secondary

...development and production. This has implied moving away from traditional forms of programme delivery and content.” A growing interest in non-degree programmes on the part of employers and...

ETS launching a new TOEFL exam this year

...TOEFL iBT focuses on English communication in an academic context, TOEFL Essentials is designed to be a broader, more versatile test. About half of the content is academic;...

Report: UK Home Secretary pushing for removal of international students from net migration counts

The UK’s inclusion of international students in net migration statistics has often been contentious – and perhaps never more so than now. Media reports suggest that Prime Minister Theresa...

A new market intelligence resource for the international education community

...will also feature original research and editorial content contributed by ICEF staff and by industry specialists worldwide. Our goal is to deliver the industry news you need every...

Is online messaging the next big thing for student recruitment?

...of chat apps. Messages and content are delivered freely within the app with no fees or limits from carriers. And communication is frictionless, fast, and accomplished with nothing...

Educators quick to respond to Brexit vote

...side had claimed 52% of the ballots cast in one of the highest voter turnouts in the UK in decades. The close vote reflects a contentious and increasingly...

Free online courses, recruitment, and the university brand

Say you were a young person with an eye on a good career, would you enrol in a free course – with quality content but no credentials awarded...

Increasing private-sector investment shaping student recruitment landscape

...potentially game-changing investment in marketing and recruitment. However, such programmes can be magnets for controversy and debate as well, both from a strategic and a philosophical point of...

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