Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Foreign enrolment in the Netherlands reaches a record high in 2016/17

...rates among non-EU/EEA students are longer than among students within the region, likely indicating a mindset oriented toward immigration as well as study among non-EU/EEA students. An effective marketing...

2017 Agent Barometer survey links student and agent perceptions with destination attractiveness

...to the actions that institutions and schools can undertake to boost recruitment. Nearly all (92%) rated “quick response time to enquiries and applications” as the most important factor...

Specialised camps are raising the bar for junior programmes

...model. “We used to operate junior programmes only in summer and winter,” says marketing director Jimmy Battaglia, “but now we see high demand for underage students throughout the...

Four types of “ROI content” every college website should have

The following is a guest post from Higher Education Marketing, a digital marketing agency based in Montreal, Canada. It was originally presented on the Higher Education Marketing blog and...

UK: Net migration questioned again as new data shows 97% of international students leave in time

...in the country’s net migration targets has also been contentious within the government, most recently in May of this year when it appeared that Prime Minister Theresa May may...

The millennial shift to simple, authentic, and inspiring

...a strong indication in this year’s survey of young consumers’ interest in live content. Four in ten (39%) watch online video content five times or more per day,...

China introduces new rules for foreign students

...language and culture. The ministerial statement sets out that, “Colleges and universities shall educate international students on the contents of Chinese laws and regulations, school rules and regulations,...

UK ELT declines for third straight year

...moderates to -10%. “For 2016, the common denominator shaping the direction of the industry was undoubtedly the referendum on the UK’s exit from the European Union,” adds StudentMarketing...

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