...students qualified for university admission in 2018, but only about one in four (just over 471,000) found a place with a university in Turkey.” Destination trends and marketing...
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...about, it needs to be prominent in the marketing mix. Many colleges, however, do not have the benefit of an internationally recognised ranking, due to factors such as...
The following guest post is an advance excerpt from the forthcoming book “Successful student recruitment with Google Ads”. The author, Guus Goorts, is a digital marketing specialist based...
...channel that combines the marketing expertise and networks of private-sector partners with the academic programming, facilities, and student services of the college or university. There is a fair...
...It also illustrates just how much student priorities change from country to country. The report, by Sinorbis, a marketing technology firm, shows that educators need to think more...
...higher education markets during 2012, perhaps most graphically represented in Canada’s remarkable leap up the roster of “most attractive destination countries” as the nation worked hard to expand...
...for information, do you have marketing automation in place? Marketing automation allows institutions to reply right away and nudge students to another action (e.g., speaking with a student...
...educators who know how to integrate agents into their international marketing plans stand to gain an important edge in target countries. A main takeaway from the QS data...