According to The Daily Dot, “Tumblr” surpassed “blog” in December as one of the most searched terms on Google, thus confirming the slow fall of the search for...
Market intelligence for international student recruitment from ICEF
Prospective students are highly influenced by online peer reviews of schools and destinations. The availability of candid student...
A new survey of US high school students has some interesting insights into how students use digital channels, including social media, to discover, learn about, and engage with...
At ICEF Monitor, we have written before about how educators can power their recruitment and programming strategies via the astute collection, management, and analysis of data on the...
Getting ahead of the curve and discerning the future direction of millennial, or Generation Y, trends is a task made exceedingly difficult by the group’s general technological literacy...
“Higher education is the most complex, expensive intangible most people will ever purchase, and the “purchase decision” is therefore powerfully influenced by brand reputation.” —Academica Group whitepaper, “Classifying...
According to The Daily Dot, “Tumblr” surpassed “blog” in December as one of the most searched terms on Google, thus confirming the slow fall of the search for...
As colleges and universities look to increase their international student enrolment and differentiate amongst global student audiences, focusing on value-added recruitment and orientation solutions that bring marketing to...
For some, using today’s hottest social media tools like Twitter and Google+ comes as second nature. Take University of New Hampshire, for example, whose staggering array of social...
