If you thought marketing to students was already intensely multifaceted, you’ve got more to consider: some observers are pointing to “experiential marketing” as an area of innovation in...
Australia’s beleaguered international education industry has seen a couple of important developments of late. The first comes in the form of a long-awaited report from an industry advisory council...
A new report from WES (World Education Services), “International Student Mobility Trends 2013: Towards Responsive Recruitment Strategies” contains valuable information on (a) global international student mobility patterns and...
Malta is a popular language learning destination, but it’s not just the sun and sea that attracts students. The island nation’s rigorous quality standards are a shining example...
While countries like Saudi Arabia and UAE are among the primary sending markets in the Middle East, the rebuilding nation of Iraq is a strong secondary market. Foreign...
“Higher education is the most complex, expensive intangible most people will ever purchase, and the “purchase decision” is therefore powerfully influenced by brand reputation.” —Academica Group whitepaper, “Classifying...
If you thought marketing to students was already intensely multifaceted, you’ve got more to consider: some observers are pointing to “experiential marketing” as an area of innovation in...
Colombian higher education institutions are becoming increasingly internationalised, with more scholarly exchanges, more joint programmes, and more student mobility programmes than in previous years. Many want to see...
Look around at education sectors in many countries – and into every level and niche – and one characteristic is increasingly common: the presence of private funding and...
Sales in 2012 remained stable for most language travel agencies in Switzerland and the outlook is optimistic, with anticipated growth in 2013, according to the latest survey from...
During the ongoing five-year economic storm that has buffeted Greece, the country’s higher education sector has been particularly hard hit. Public funding has been cut, salaries have been...
New enrolment data from the Australian government shows that the Australian international education sector is, at best, in the early stages of recovery. Most of the new data...
The South Korean Ministry of Education, Science and Technology (MEST) is in the midst of a legal battle against 12 study abroad agencies due to their involvement in...
In countries like the US and UK, the higher education sector has always been a source of national pride and investment able to draw foreign students fairly naturally...
Luring the increasingly mobile and discerning international student has evolved into a high stakes affair for educational institutions, one complicated by rising competitive pressures as well as rising...
Youth travel accounts for 20% of the global travel industry, and so when ICEF Monitor wanted to know more about the sector, one of the first places we...