Market intelligence for international student recruitment from ICEF

Search results for: "social media"

In a time of shifting student demand, a speedy response to enquiries is a must

...and sent enquiries to a variety of institutions across the world. In total, 926 enquiries were sent through several channels including social media, the institutional website, and email....

Stealth applicants and the role of the institutional website

...“How and when international students use school websites and social media in planning for study abroad” “24/7: How to use multiple channels to keep your marketing going around...

The ongoing interest in Pinterest… are you on board?

Just when you thought there were enough social media sites out there, along came Pinterest. The two-year-old site has exploded, and now hosts over 11.7 million active registered...

The future of education is online, at least for now

...Listen in carefully on the social media conversations about your school, competitor schools, and studying in general in this unprecedented and disruptive time. Ideally, survey students (with incentives...

Global survey highlights the importance of peer review and detailed insights for prospective students

...such as virtual tours, education fairs, social media, email communications, print materials, personal contacts with institutional staff – contributes to the student decision. As the report highlights, “Applicants...

The importance of SMS and messaging for converting prospective international students

...past 12 months compared to phone calls (42%), email (42%), Facetime/video calls (41%), and social media messaging. Klavio performed a generational segmentation that found that every generation —...

Is your marketing answering the right questions?

...they graduate? Leveraging satisfied current and alumni students’ experiences via social media, the school website, print materials, and by video or in-person (e.g., student fairs) can go a...

Paving the way for international student success

...article which appeared just yesterday entitled “The increasingly negative impact of social media profiles on student admissions” highlights the culture of competitive sharing on social media networks, which...

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