...notes as well that chain schools are often “more creative and energetic” in their marketing efforts, including a greater emphasis on marketing to the end customer, the student,...
Search results for: "content marketing"
...noted Chinese education agency, is reportedly preparing a US$500 million IPO (initial public offering) on the Hong Kong exchange. Marketing to millennials Start by delivering value and building...
...government for purposes of ILEP inclusion. “As far as we are concerned, these new measures can’t come in quick enough,” said Marketing English in Ireland CEO David O’Grady....
...rewarding, and exciting if they are to consider an actual purchase. This is why two of the big buzzwords in marketing these days are content marketing and gamification:...
...of action now, just as China has been for the past decade or so,” said Maria Mathai, the author of the report and director of M.M Advisory Services,...
...key groups that students identified for these interactions were current students and college admissions advisors. A related survey of US admissions officers by marketing and communications firm mStoner found that...
...laudable) about both New Zealand’s Think New marketing campaign and its immigration initiatives is the degree of coordination among various stakeholders in the country’s international education sector. Industry...
...a campus before applying. These students tend to have more contact with schools with generous marketing budgets and so greater international reach and visibility. But a new digital...